EventUp End Of Year Review 2021

2020 was the year of turbulence and the unknown. 2021 has been the year of rebuilding and growth. 

On EventUp we saw huge growth in co-working spaces and residential mansions joining the site. In the aftermath of the Pandemic, many office buildings were still closed yet folks yearned to gather around a table and work with like-minded folks. While families and friends rented houses complete with pools, hot tubs, gaming systems, and wondrous views to party for days or weeks on end. 

We were finally able to get out and visit with some of our customers. We joined WeWork The Space at Flatiron rooftop for a Facebook live. We also grabbed a Bloody Mary at Bostonia Public House.

We even got to attend a few events safely. EventUp and Tripleseat co-sponsored a booth at the TRA Marketplace. EventUp sponsored a booth at the Event Planner Expo in New York City, as well as joined Tripleseat EventCamp in New York City as a partner.

In October we sent out a customer survey to collect feedback directly from you to see what enhancements or new features you want to see in the product. Stay tuned - many of your ideas have been added to the 2022 roadmap.

If there is anything that last year has taught us, is that nothing will end the party! People will never stop gathering and celebrating the bright spots of life. 

Let’s take a look back at some of EventUp’s biggest accomplishments over the past year:

1. 1. New York
   2. Los Angeles
   3. Chicago
   4. Atlanta
   5. Houston
   6. Dallas
   7. Washington
   8. San Francisco
   9. Philadelphia
   10. Charlotte

 238 blog posts published
2,790 social posts across all accounts
Our 10 most read blog posts:

1. 1. Restaurant Lingo: 22 Terms You Need to Know 
   2. Party Planners - Top 10 Famous Event Planners to Follow 
   3. Door Prize Ideas for Your Next Company Event 
   4. 9 Tips for Throwing a Wedding Anniversary Party 
   5. The 12 Different Types of Events Venues 
   6. Over the Hill: Tips for Throwing a 40th Birthday Party 
   7. 5 Charcuterie Ideas for the Holidays 
   8. NYC Bachelor Party Ideas: Things To Do & Places to Have One 
   9.  8 Party Ideas for Women-Focused Events 
   10. 10 Unique Things to Do After Prom

14 major announcements in the press

• Launched Internationalization
• New Press Page
• Launched Self-Service Model

Average lead conversion rate 9.34% - above the industry average
Potential revenue generated for our customers: $216,835,000
1,023 support tickets were answered
Average time to complete a support ticket = 4.8 hours
Most expensive event:  wedding $121,000
The average event cost was $2,037
Shortest planned event: same-day, corporate event
Longest planned event: 681 days out, wedding

Total number of venues viewed by planners looking to host an event = 7,230,291

Total number of people looking to host an event = 1,266,166

Total value of events booked in 2021 = $216,835,000

Who uses EventUp to plan their events? Organizations such as Twitter, Hyundai, Toyota, Food Network, American Airlines, NFL, Peloton, and many more...

EventUp Announced the Launch of the Self-Serve Model

In November 2021, EventUp launched its newest feature; the Self-Service Model. This new feature allows venues to easily sign up and create their profile on the largest venue directory without ever having to talk to someone. 

“Our goal was to further streamline how venues interact and join the EventUp directory. We have designed an experience that is simple and straightforward. Any venue is able to fill out a few key pieces of information, enter their billing details, and get up and running with their venue listing in order to start collecting commission-free leads in only a few minutes,” said Jonathan Morse, CEO, and Founder of Tripleseat.

We understand that private dining and event experiences are a competitive market. The EventUp self-service model helps you accomplish what you need to, quickly and efficiently, so you can focus on what matters most: perfectly executing the events on your calendar. 

EventUp offers a variety of listing packages to fit your marketing needs with competitive monthly pricing.

More resources to check out:

• EventUp Blog |  Content Library |  Tripleseat 

Facebook | Twitter | LinkedIn | Instagram | Pinterest

Looking to the future - check back often as we have several exciting projects that are currently in the pipeline…

• Major site re-design - As our audience grows, so should our offerings and how we streamline the event planning industry. 
• Major blog redesign - everything about the blog is about to be upgraded, so you can find exactly what content you need in a space that is beautiful and inspiring. 
• Content. Content. Content. All the content about hosting the best party at an EventUp venue. As well as venue management trends and best practices.
• Expanded resources for both social and corporate functions. 
• Conference appearances - come meet with EventUp at an event conference near you.

I want to extend a huge Thank you to all of our customers, and event planners, that use EventUp as their one-stop-shop for all things event planning and execution, continuing to make EventUp the #1 global venue directory. 

Browse. Book. Party. EventUp - it’s where event planners go!!

Cheers to 2022

-The EventUp Team

View the full infographic Here!